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OpenLearning

Preparing Formal Business Plan (HR1947)

via OpenLearning

Overview

Learn to develop comprehensive business strategies by mastering essential entrepreneurial analysis tools and strategic planning techniques. Identify and explain the key traits that contribute to entrepreneurial success while developing skills to analyze and interpret various types of business-relevant information. Conduct thorough SWOT analyses to assess internal strengths and weaknesses alongside external opportunities and threats for any business venture. Apply PEST analysis frameworks to evaluate how political, economic, social, and technological factors impact the external business environment. Perform GAP analyses to measure current business performance against potential outcomes and identify specific areas requiring improvement or growth opportunities. Synthesize knowledge of entrepreneurship principles with analytical tools to create effective strategic business plans that demonstrate comprehensive understanding of market dynamics and business development processes.

Syllabus

  • By the end of the course, learners will be able to identify and explain the key traits of a successful entrepreneur, demonstrating an understanding of how these traits contribute to entrepreneurial success.
  • Learners will be able to analyse and interpret various types of information relevant to entrepreneurship, demonstrating the ability to draw meaningful insights from data.
  • Learners will be able to conduct a SWOT analysis, applying their understanding of this tool to identify the strengths, weaknesses, opportunities, and threats of a business idea or venture.
  • Learners will be able to conduct a PEST analysis, applying their understanding of political, economic, social, and technological factors to assess the external business environment.
  • Learners will be able to conduct a GAP analysis, evaluating the current performance of a business or business idea against its potential, and identifying areas for improvement or growth.
  • By the end of the course, learners will be able to develop strategic plans for a business, demonstrating the ability to synthesize their knowledge of entrepreneurship and analysis tools to create effective business strategies.

Taught by

ASGS

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