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OpenLearning

Media and Public Relations

via OpenLearning

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Overview

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Este curso desarrolla habilidades prácticas de relaciones públicas y comunicación profesional, con énfasis en las relaciones con los medios, la comunicación de crisis, las redes sociales y la comunicación con empleados.

Syllabus

  • Network for success
  • Manage “Meet and Greet” opportunities
  • Dress for success
  • Write effectively
  • Set goals
  • Manage media relations
  • Plan issue and crisis communication
  • Use social media
  • Deliver effective employee communication

Taught by

ECA Online

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