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Amazon Web Services

Making Better Decisions with Data for Small Business Owners

Amazon Web Services and Amazon via AWS Skill Builder

Overview

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This course was developed by members of AWS Technical Field Communities (TFC), an AWS community of technical experts. The content is intended to complement our standard training curriculum and augment your AWS learning journey.


Small businesses have begun to collect more data than ever, making it a valuable asset to gain insights, optimize operations, and make informed decisions. However, small businesses also remain the least informed customer segment about making productive use of their data. This course helps learners better understand the importance of collecting and analyzing relevant data and using it for business insights. Effectively communicating data-driven findings can also help small businesses gain a competitive edge, even allowing them to compete with much larger enterprises.

  • Course level: Fundamental
  • Duration: 9 minutes

Activities

This course includes three videos.


Course objectives

In this course, you will:

  • Understand the main types of data and from where they are sourced.
  • Explore how data can significantly impact your competitive advantage.
  • Identify the importance of data visualization

Intended Audience:

This course is intended for:

  • Small business owners/directors/managers/managing directors
  • Small business decision makers

Prerequisites

  • None

Course outline

  • Video 1: Data Collection and Analysis for Small Businesses
  • Video 2: Using Data for Business Insights
  • Video 3: Data Visualization and Storytelling

Reviews

5.0 rating, based on 1 Class Central review

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  • The class presented a very good and useful summary about small businesses and their decisions informed by data. I appreciated your explanation of the three types of data—sales, marketing, and operations—and how each one contributes to the business i…

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