What to Post on LinkedIn to Stand Out

Introduction

• The power of posting on LinkedIn

1. The Power of Posting on LinkedIn

• Define your LinkedIn content goals and audience
• What great content looks like on LinkedIn

2. Four Posting Strategies for Success on LinkedIn

• Share career insights that showcase your expertise
• Add your voice to industry conversations
• Give behind-the-scenes access to your professional life
• Amplify professional milestones and company news

3. Build LinkedIn Posts That Drive Engagement

• Four elements of successful LinkedIn posts
• Element 1: Start your LinkedIn posts with a strong hook
• Element 2: Deliver value in your LinkedIn content
• Element 3: Consider visual formats that drive engagement
• Element 4: Invite your audience into the conversation

4. Grow Your Community and Your Impact on LinkedIn

• Build community through intentional engagement
• Optimize your LinkedIn posting schedule for max engagement
• Stay informed and boost your reach with LinkedIn News

Conclusion

• Challenge: Turn what you've learned into a post!