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LinkedIn Learning

Video Production: Promotional Videos

via LinkedIn Learning

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Overview

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Discover logistical, business, and storytelling aspects of shooting video for hire and learn how to make your clients happy.

Syllabus

Introduction
  • Welcome
1. Solving the Client's Problems
  • Overview of the workflow
  • Meeting with your client
  • Crafting the proposal
  • Five things to clarify with your subject
  • Creating a statement of work
2. Pre-Production
  • Cameras
  • Lenses
  • Audio equipment
  • Grip and lighting equipment
  • Other specialty gear
  • Scheduling, crew, and logistics
  • Creating a shot list
3. Production
  • Location scouting and walkthrough
  • Preparing for interviews
  • Conducting interviews
  • Shooting B-roll
4. Post-Production
  • Working with an editor
  • Adding graphics and text
  • Adding visual FX
  • Incorporating music into your project
  • Getting client approval
Conclusion
  • Next steps
Bonus
  • Finished promotional video

Taught by

Anthony Q. Artis

Reviews

4.8 rating at LinkedIn Learning based on 79 ratings

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