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LinkedIn Learning

Understanding Business

via LinkedIn Learning

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Overview

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Learn the basic concepts underpinning all businesses, small to large, including marketing, supply chains, accounting, and HR.

Syllabus

Introduction
  • The foundation of a career in business
1. Business Basics
  • Making a profit
  • Parts of the business
  • Three flows
2. The Importance of Money
  • Financial Basics
  • Maximizing Return on Investment (ROI)
3. Understanding and Communicating with Customers
  • Marketing basics
  • Branding
4. Buying, Making, and Moving Products
  • Supply chain basics
  • Efficient operations
5. Managing Resources: Money, People, and Information
  • Accounting basics
  • Human resources basics
  • Information technology basics
Conclusion
  • Getting ahead in business

Taught by

Eddie Davila

Reviews

4.7 rating at LinkedIn Learning based on 932 ratings

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