Become an AI & ML Engineer with Cal Poly EPaCE — IBM-Certified Training
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Learn how to navigate selling in uncertain times. Discover an empathetic, customer-centric sales approach that customers need more than ever before.
Syllabus
Introduction
- What customers need from salespeople right now
- Three skills to start selling differently
- Pivot your sales mindset
- Find an authentic purpose in sales
- Identify who you can help through selling
- Take fear off the table in sales
- Create a vivid mental picture before selling
- How to power plan in sales
- Opening the sales discussion with empathy and urgency
- How to deal with customer emotions
- Three high-impact sales questions
- How to work up the chain in sales
- Why you should skip the slide deck presentation
- How to rebound from a sales failure
- How to manage your boss in sales
- Connecting money and meaning as a salesperson
Taught by
Lisa Earle McLeod