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LinkedIn Learning

Learning Art Direction

via LinkedIn Learning

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Overview

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Interested in taking the next step in your graphic design career? Learn what it takes to be an effective art director.

Syllabus

Introduction
  • Welcome
  • My brief story: Art direction
1. The Art Director Role
  • What is an art director?
  • Art director vs. a designer
  • Path to becoming an art director
2. What Makes a Good Art Director
  • Essential skills of an art director
  • Responsibilities of an art director
  • Directing designers
  • Directing photographers, illustrators, and typographers
  • Giving feedback
  • Receiving feedback
  • What good art directors have in common
3. Art Direction in Action
  • Case Study: Frank Lloyd Wright Foundation website
  • Case Study: Newsweek
Conclusion
  • Next steps

Taught by

Bonnie Siegler

Reviews

4.8 rating at LinkedIn Learning based on 531 ratings

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