Data-Driven Decision-Making for Business Professionals

Introduction

• Getting value from data to draw business conclusions

1. You Need Data Now

• Why data, why now?
• Data drives decision-making
• Data context and digital transformation

2. Defining the Problem

• Identifying the business problem or opportunity
• How to break down the business problem into data requirements
• Driving to prescriptive questions

3. Identifying Current Data

• Identifying data you have
• Identifying data you need
• How to identify and use alternative data sources
• How to ask for help with data analysis work

4. Using Data to Draw Conclusions

• Identifying conclusions, not causation
• Important aspects of data conclusions
• Translating data conclusions for business decisions

5. Visualization of Data

• The importance of using visuals to share data
• How to present data conclusions in visual formats
• Presenting data through the use of storytelling

6. Presenting Recommendations

• How to present data in response to business requests
• How to identify data gaps
• Leveraging data to drive business decisions

Conclusion

• Data conclusions