International Business Context

University of Colorado Boulder via Coursera

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Provider

Coursera
Pricing

Paid Course
Languages

English
Certificate

Paid Certificate Available
Duration & workload

9 hours 38 minutes
Sessions

On-Demand
Subtitles

English, Arabic, French, Portuguese, German, Thai, Indonesian, Spanish, Kazakh, Hindi, Russian, Swedish, Korean, Greek, Italian, Chinese, Ukrainian, Japanese, Polish, Dutch, Turkish

Found in

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Overview

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This course on the Context of International Business invites you to explore the dynamic environments that have shaped— and continue to influence—global commerce. You will discover the rich history and powerful theories behind international trade, gaining a deep appreciation for business’s integral role on the world stage. As you delve into the forces of globalization, you will see firsthand how today’s interconnected world presents both challenges and remarkable opportunities. You will develop insights into the complex political, economic, and ethical landscapes that international businesses must navigate. By understanding current trade agreements and the crucial regulations that govern international commerce, you will be better equipped to thrive in an ever-evolving global marketplace. With this knowledge, you will be prepared not just to participate, but to lead confidently in the international arena—turning challenges into achievements and transforming aspiration into real-world success. The course is ideal for anyone interested in international business, including professionals in corporations, government agencies, NGOs, as well as students and individuals aiming for global careers. It also appeals to those interested in geopolitics, given the central role international trade plays in global affairs. With minimal prerequisites—mainly an interest in geopolitics, economics, or business—the course welcomes participants of varying backgrounds and includes refresher material to support learners as needed.

Syllabus

Introduction — International Business Context

This course on the Context of International Business invites you to explore the dynamic environments that have shaped— and continue to influence—global commerce. You will discover the rich history and powerful theories behind international trade, gaining a deep appreciation for business’s integral role on the world stage. As you delve into the forces of globalization, you will see firsthand how today’s interconnected world presents both challenges and remarkable opportunities. You will develop insights into the complex political, economic, and ethical landscapes that international businesses must navigate. By understanding current trade agreements and the crucial regulations that govern international commerce, you will be better equipped to thrive in an ever-evolving global marketplace. With this knowledge, you will be prepared not just to participate, but to lead confidently in the international arena—turning challenges into achievements and transforming aspiration into real-world success. This course is ideal for anyone interested in international business, including professionals in corporations, government agencies, NGOs, as well as students and individuals aiming for global careers. It also appeals to those interested in geopolitics, given the central role international trade plays in global affairs. With minimal prerequisites—mainly an interest in geopolitics, economics, or business—the course welcomes participants of varying backgrounds and includes refresher material to support learners as needed.

International Trade

In this module, we explore the rich history of global trade and examine the key factors behind the rapid expansion of international trade in recent decades. We trace the progression of trade theories, from their historical origins to modern perspectives, and highlight how international business puts these trade principles into practice. The module covers the motivations driving companies to engage in global markets and outlines the strategies businesses use to succeed internationally. Along the way, we’ll investigate major initiatives to revive ancient trading routes, revisit a historical trade theory whose shortcomings still impact policy today, and analyze why one of the world’s largest corporations has repeatedly stumbled in its efforts to expand globally. Get ready for an engaging journey into the world of international trade!

Globalization

Recent decades have seen a remarkable acceleration of international trade. In this module, we define globalization, highlight its most significant achievements, and examine the challenges and criticisms it faces today.

International Political, Legal, and Economic Environments

This module explores the diverse environments in which international businesses operate. We begin by examining the foundations of international political and legal systems, providing a critical understanding of how these frameworks shape global business activities. International managers must grasp the complexities of these systems and appreciate their far-reaching implications for conducting business across borders. We then delves into the complex areas of international business ethics, corporate social responsibility (CSR), and corruption. These subjects are particularly challenging because there are no universally accepted standards for determining what is ethical, responsible, or corrupt in a global context. Despite this ambiguity, international managers are often required to make difficult ethical and moral decisions. It is essential for managers to thoroughly understand these issues and recognize their profound impact on international operations.

International Trade Law

In this module, we explore the various ways nations establish trade barriers to protect their domestic industries and jobs. Ironically, we also examine the many foreign trade agreements and international organizations designed to reduce or eliminate these same barriers. We review key national trade laws, including import and export restrictions imposed by individual countries. Next, we discuss Free Trade Zones, which countries use to lower trade barriers and encourage cross-border commerce. Finally, we focus on national intellectual property laws—such as patents, copyrights, and trademarks—which have become critically important as international trade increasingly involves high-tech and entertainment products rich in valuable intellectual property.