Overview
Federal professionals will learn how to plan, design, and deliver powerful briefings. Additionally, the curriculum will cover techniques for organizing key points, refining your presence, and using visuals and technology to enhance message delivery.
Syllabus
Module 1: Communicating Through Briefing
- Define what a briefing is and its role in communication
- Distinguish between types of briefings: informational, instructional, persuasive
- Identify common venues and formats for delivering briefings
Module 2: Designing an Effective Briefing
- Apply the three-step process: outline, draft, and practice
- Use audience analysis to tailor message content and delivery style
- Structure a briefing using open, middle, and close
- Apply logic patterns like problem/solution or cause/effect
Module 3: Creating Your Personal Image
- Build personal presence using voice, body language, and tone
- Identify and mitigate verbal and nonverbal communication barriers
- Manage image across in-person and virtual settings
Module 4: Delivering a Flawless Briefing
- Manage logistics for in-person and virtual briefings
- Prepare for Q&A sessions and handle challenging questions
- Use strategies for managing resistant or skeptical listeners
Module 5: Visual Aids
- Design effective PowerPoint slides and visual supports
- Use charts, graphs, and images to enhance key messages
- Adapt slide decks for condensed “deskside” briefings
Module 6: Using Briefing Technology
- Navigate common virtual platforms (e.g., Zoom, MS Teams)
- Set up and troubleshoot video and teleconference tech
- Apply best practices for remote briefings, including camera setup and background
Taught by
Alan Zucker, Amy Sareeram, Cindy Morgan-Jaffe, Dr. Le'Angela Ingram, Michele Proctor, Natalya H. Bah, Heather Murphy Capps, Doris McMillon, Bascom Destrehan “Dit” Talley, and Marshall Scantlin