Design 101

A four-week online course teaching visual and graphic design fundamentals to non-designers — covering design elements and principles, color and typography, imagery and iconography, and layout and composition.

Syllabus

Week 1: Introduction to Design Elements and Principles — Discover the foundational elements of design and how they combine to create effective visuals. Learn to evaluate and provide feedback on design, applying principles to generate and sketch ideas.
Week 2: Mastering Color and Typography — Dive into color theory and typography. Create your own color palettes and typographic systems, understanding how these elements influence the mood and clarity of your designs.
Week 3: Effective Imagery and Iconography — Explore how to select and integrate images and icons into your designs strategically. Learn the role of imagery in visual communication and how to establish a cohesive visual identity.
Week 4: Layout Techniques and Composition — Learn organizational principles to build cohesive designs. Study different grid systems and visual hierarchy to enhance the layout and composition of your digital projects.