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University of Glasgow

Shaping the Next Innovation Opportunity - SBL 2

University of Glasgow via Coursera

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Overview

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Disruption is no longer the exception—it’s the norm. In this course, you’ll learn how to move beyond simply forecasting the future to actively shaping it. You’ll develop the ability to spot early signals of market change, challenge the limits of conventional market research, and uncover new, authentic sources of competitive advantage. With a practical toolkit and a forward-thinking mindset, you’ll be equipped to turn disruption into opportunity and lead your organization with confidence in uncertain times. This course is designed for strategic thinkers, entrepreneurs, and business professionals who want to stay ahead of market shifts and lead innovation. It’s especially valuable for those looking to build resilience and agility into their leadership approach.

Syllabus

  • Module 1: Creating and Shaping Growth Opportunities
    • In this module, we'll be looking at ways to create and shape the next growth opportunity.
  • Module 2: Seeing Early Signs of Disruption
    • In this module, we'll be looking at ways to see early signs of disruption for the next innovation opportunity.
  • Module 3: Business Models and the Next Innovation Advantage
    • In this module, we'll be looking at business models and the next innovation advantage.

Taught by

Dr Karl S.R. Warner and Dr Gordon Hewitt

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