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Coursera

Salesforce Agents: Building AI-Powered Automations

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Overview

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Mastering AI Automation with Salesforce Agents is an intermediate-level course designed for Salesforce professionals ready to transform their workflows with intelligent automation. In today's competitive landscape, organizations that leverage AI agents don't just improve efficiency—they fundamentally reshape how work gets done. This course equips you with strategic frameworks and practical skills to identify automation opportunities, implement Salesforce Agentforce solutions, and create comprehensive strategies that drive sustainable business value. Through real-world case studies including Wiley's 40% improvement in customer support resolution and Precina Health's breakthrough diabetes management results, you'll learn to design AI agents that eliminate routine tasks while amplifying human expertise. The course combines strategic thinking with hands-on implementation, featuring scenario-based exercises, technical configuration guidance, and comprehensive planning frameworks. Whether you're managing customer service workflows, sales processes, or operational tasks, you'll master the art of intelligent automation that scales with your organization's growth and creates lasting competitive advantages.

Syllabus

  • Lesson 1: Identifying AI Automation Opportunities in Salesforce Workflows
    • In this foundational lesson, learners will explore how to analyze existing Salesforce workflows to identify prime opportunities for AI integration. They'll examine workflow bottlenecks, understand AI agent capabilities, and learn to map business processes that benefit most from automation. Through real-world case studies including Wiley's customer support transformation, learners will develop skills to recognize patterns and inefficiencies that AI agents can address.
  • Lesson 2: Building and Implementing AI Agents for Task Automation
    • This lesson focuses on the practical implementation of AI agents within Salesforce environments. Learners will explore Salesforce Agentforce capabilities, learn to configure AI models for specific tasks, and practice building automated workflows. Through hands-on exercises and real-world examples like Engine's 15% efficiency improvement, learners will develop technical skills to deploy AI agents that enhance data processing and customer service operations.
  • Lesson 3: Developing Comprehensive AI Agent Automation Strategies
    • In this capstone lesson, learners will integrate all course concepts to create strategic frameworks for organizational AI automation. They'll explore scaling considerations, success measurement, and long-term sustainability of AI agent implementations. Through examples like 1-800Accountant's peak workload management and Precina Health's healthcare applications, learners will develop comprehensive strategies that optimize business processes while ensuring sustainable adoption and continuous improvement.

Taught by

Hurix Digital

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