Class Central is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Reels and TikTok for Digital Artists: How to Boost your Art

via Coursera

Go to class Write review

Overview

Google, IBM & Meta Certificates – 40% Off

One plan covers every Professional Certificate on Coursera.

Unlock All Certificates

Create engaging short-form videos that help your artwork reach a wider audience. In this course, Maria Lia Malandrino teaches you how to plan, film, edit, and publish Instagram Reels and TikTok videos that showcase your art in creative, trend-driven ways. By the end of the course, you'll be able to identify relevant trends and sounds, adapt them to fit your artistic style, produce eye-catching videos on a budget, and share your content strategically to maximize engagement across social media. Rather than focusing only on traditional art reveal videos, Maria demonstrates how to draw inspiration from trends across fashion, beauty, travel, lifestyle, and other communities to create original content that helps your work stand out. You'll follow along as she creates a Reel from start to finish, giving you a practical, repeatable workflow you can apply to your own projects. This course is ideal for digital artists, illustrators, and creative professionals who want to grow their online presence through video. To be successful, you should have artwork you'd like to share and a basic familiarity with Instagram or TikTok, but no previous video editing experience is required.

Syllabus

Build Your Social Media Content Strategy

Begin your short-form content journey by exploring the course project, discovering how to identify trending sounds, and setting up an organized system for capturing creative ideas. You'll establish the foundation needed to consistently create engaging social media content that highlights your artwork.

Plan and Capture Engaging Art Videos

Transform creative ideas into compelling video content by brainstorming concepts, selecting artwork, preparing your filming setup, and recording your footage. This module focuses on building an efficient production process that helps your artwork stand out on social media.

Edit, Publish, and Expand Your Reach

Complete your content creation workflow by editing your video, publishing it on Instagram, and adapting it for additional platforms. You'll finish the course with a repeatable strategy for creating, sharing, and promoting short-form videos that help grow your audience as a digital artist.