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Coursera

How to Sell Your Surface Pattern Designs on Spoonflower

via Coursera

Overview

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By the end of this course, you’ll be able to set up and customize your Spoonflower shop, upload and prepare your designs, create products and collections, and use Spoonflower’s tools to market and sell your work. Geetanjali, an artist, illustrator, and surface pattern designer with over 3,000 designs on Spoonflower, will guide you through the platform step by step, sharing practical insights from her own experience. Whether you’re new to selling surface pattern designs or already have a Spoonflower shop, this course will help you make the most of the platform and discover new ways to showcase and monetize your creativity. You’ll learn how to scale designs, use digital proofing, batch edit your design library, create Fill-a-Yard designs, explore colorways and collections, participate in design challenges, and find trends and inspiration. This course is ideal for beginner and intermediate surface pattern designers who want to build or grow their presence on Spoonflower. To be successful, you should have a basic understanding of surface pattern design and have some designs ready to upload. If you’re completely new to surface pattern design, consider taking a fundamentals course first.

Syllabus

  • Set Up Your Spoonflower Shop for Success
    • Get started with Spoonflower by learning how the platform works and where to find the tools you need as an artist. You'll explore the website, prepare your Artist Corner, and set up your account so you're ready to start sharing and selling your surface pattern designs.
  • Build and Launch Your Spoonflower Shop
    • Turn your Spoonflower account into a shop that is ready for customers. You'll customize your shopfront, upload your first design, and explore practical ways to market your work and create opportunities for sales.
  • Proof, Organize, and Refine Your Designs
    • Learn how to move beyond simply uploading designs and start refining how they appear on real products. You'll explore digital and physical proofing, efficient design management, and ways to adapt your patterns for different Spoonflower products.
  • Expand Your Collection and Explore Product Opportunities
    • Expand your shop beyond individual designs by creating collections and offering more ways for customers to use your work. You'll learn how to develop coordinated collections, add color and size variations, and explore the possibilities of metallic wallpaper.
  • Grow Your Visibility and Take Your Designs Further
    • Take your Spoonflower practice to the next level by finding inspiration, responding to trends, and participating in design challenges. You'll also learn how to create polished product mockups and turn what you've learned into concrete next steps for growing your surface pattern business.

Taught by

Skillshare

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