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Google

AI for Content Creation

Google via Coursera

Overview

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Ready to bring your creative ideas to life? In this course, you’ll learn to use AI as your creative partner to generate, refine, and critique assets, helping you move from a rough concept to a polished deliverable in minutes. You’ll learn to generate high-quality images and videos directly in Gemini, then use Gemini in Google Slides to turn basic decks into professional presentations. Beyond that, you’ll learn to use AI as a "creative director" to establish design guidelines and ensure your work is both consistent and impactful. By the end of this course, you will create: • Custom marketing assets: Move from promotional concept to reality by using image and video generation models. • An engaging presentation: Use Gemini in Google Slides to to translate your vision into professional designs and formatting, creating a polished deck in minutes. • A creative review: Act as the lead designer by using AI to establish brand guidelines and generate actionable feedback to refine your work.

Syllabus

  • Create images and videos with Gemini
    • Prototype early stage ideas. Brainstorm different visual concepts, then have AI generate an image and video of your favorite concept.
  • Improve your presentation with Gemini in Slides
    • Improve a slide deck by having AI focus on the most important text. Generate illustrations in Slides to represent your business's capabilities.
  • Get a creative review from Gemini
    • Utilize AI to find guidelines on how to evaluate work, then have it write a critique for your audience.

Taught by

Google Career Certificates

Reviews

4.8 rating at Coursera based on 61 ratings

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