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Coursera

Communicate Campaign Updates

Coursera via Coursera

Overview

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Are your critical campaign updates getting lost in the noise? Do you spend hours writing reports, only to wonder if anyone is reading them? Communicate Campaign Updates: Driving Alignment and Action is an intensive 100-minute course that transforms your stakeholder communication from a routine report into a powerful tool for action. You will master a simple, effective framework for structuring all your updates: lead with performance (KPIs), identify what's in your way (blockers), and clarify how your team can help (asks). Drawing on best practices from project management leaders like Asana, you’ll learn to write with clarity and purpose. But this course goes a step further. You’ll master the complete feedback loop, learning first to design simple, effective surveys, and then to analyze the results and use that data to continuously improve your communication process. You'll walk away with the ability to not only write a world-class update but to build a system that ensures your message always hits the mark.

Syllabus

  • The Action-Oriented Update: From Reporting to Aligning
    • This module provides a complete toolkit for transforming routine campaign updates into powerful instruments of alignment and action. Learners will first experience the frustration of ambiguous communication before learning a simple, effective framework for structuring their reports. They will then master the art of the feedback loop, learning how to ask the right questions and use the answers to make their communication better over time. The module culminates in a comprehensive project where learners will write a stellar update and design a system to improve it.

Taught by

LearningMate

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