ChatGPT (and other AI) for Product Management & Innovation

Overview

Generative AI is transforming product management, reshaping how strategies are built, markets are analyzed, and products are developed. Tools like ChatGPT, Microsoft Copilot, and Google Gemini are accelerating research, ideation, and delivery, enabling product teams to innovate faster and more effectively. This course shows you how to integrate GenAI into your product management workflow to improve efficiency, enhance creativity, and streamline the creation of high-quality artifacts. Through hands-on demonstrations and practical use cases, you’ll apply GenAI tools to produce Product Vision Boards, Business Model Canvases, PESTEL and Porter’s analyses, Competitor Profiles, User Stories, and other essential documents that support strategic decision-making and agile delivery. Ideal for Product Managers, Owners, and Leaders, as well as VPs and Directors, the course equips you to apply GenAI for market research, strategy development, and agile execution—helping you accelerate innovation and deliver customer-centric products at scale.

Syllabus

ChatGPT (and other AI) for Product Management & Innovation

In this course, you’ll explore the transformative power of Generative AI in product management through practical, real-world applications. Through hands-on experience with tools like ChatGPT, Microsoft Copilot, and Google Gemini, you’ll learn to enhance product strategy, streamline market research, and create high-quality artifacts such as Product Vision Boards, Business Model Canvases, and User Stories. You’ll also apply AI to generate insights, define customer needs, and accelerate innovation—empowering you to drive faster, smarter product decisions across the development lifecycle.