In this course, you'll learn to establish your web presence rapidly using WordPress quick-start installation procedures; develop a comprehensive website with well-organized subpages and navigation; discover and install WordPress extensions and interface elements; select and customize themes to create an attractive, personalized site; build custom menu systems for improved user navigation and experience; and seamlessly incorporate multimedia content including images, audio, and video files.
Course Focus and Building on Level 1 Knowledge:
This WordPress Level 2 course extends the Level 1 curriculum by providing intermediate knowledge of WordPress backend operations, including search engine optimization maintenance and backup and recovery functions, along with a deeper exploration of extensions and how they expand website capabilities.
Beyond simply providing a platform for attractive websites and blogs, WordPress was built with search engine optimization fundamentals integrated throughout. This course examines how to leverage powerful SEO extensions so that your website achieves better visibility in search engine results, making your site easier to discover online.
Target Audience and Ideal Participants:
- Anyone new to WordPress or who has developed WordPress knowledge through self-directed learning is an excellent candidate for this course.
- No prerequisite WordPress experience is required to succeed.
- No prior web development, programming skills, or technical expertise is necessary.
- This course is specifically designed for non-technical users who prioritize content management and search engine optimization over the underlying technical aspects of website creation.
Course Prerequisites:
- Completion of WordPress Level 1 is required before taking this course.
Complete Course Outline and Topics
Protecting Your WordPress Website
- WordPress security fundamentals and concepts
- Recommended security best practices and strategies
- Installing Secure Sockets Layer certificates
- Security plugin options and recommendations
- Establishing and managing user authentication
- User permission levels and access control
- User administration and account oversight
- User management plugins and tools
Selecting and Installing Themes
- Finding appropriate themes for your goals
- Key factors to evaluate when selecting themes
- Installing new themes and switching between themes
Customizing Website Visual Design
- Creating and managing navigation menus
- Adding and configuring sidebar widgets
- Using the WordPress Customizer interface
- Optimizing site appearance for mobile devices
- Implementing AMP technology for mobile performance
Integrating Social Networks, Podcasting, and Security Protocols
- Connecting social media platforms to your site
- Publishing and managing podcasts
- Understanding HTTPS implementation, benefits, and activation
Building Non-Blog Websites: Fundamentals and Required Steps
- Essential configuration and implementation tasks
- Creating static content websites
- Building business and corporate websites
- Creating single-page website layouts
Building Non-Blog Websites: E-Commerce and Custom Content Features
- Developing online e-commerce stores
- Creating video blogs and photo galleries
- Establishing social networking features
- Introduction to custom post types and content structures
