Interested in breaking into high-end wedding photography but uncertain about launching your luxury brand positioning? Accomplished photographer Scott Robert Lim shares insider strategies for building an upscale photography business, from attracting affluent clientele to managing every operational detail of your company.
Scott reveals his tested collection of twenty-five critical shots that consistently delight couples, giving you his proven methodology for delivering exceptional results. Beyond technical skills, you'll gain the professional mindset and strategic knowledge needed to increase your pricing, improve your bottom line, and develop a clear understanding of your unique photographic style and optimal market position.
Complete lesson sequence:
- Understanding the High-End Photography Industry
- The Rewards of a Successful Photography Career
- Identifying Luxury Brides and Essential Tools
- Portrait Posing Fundamentals and Techniques
- Posing the Groom for Flattering Images
- Posing the Bride: Techniques and Approaches
- Hand and Arm Positioning in Poses
- Couple Posing Approaches: Part One
- Couple Posing Approaches: Part Two
- Family and Large Group Posing Strategies
- Advanced Wedding Lighting Techniques
- Creating Dimension With Backlight
- Lighting Strategy Review and Assessment
- Silhouette Creation Using Flash
- Dance Floor Capture Techniques
- High Priority Shots: Part One
- High Priority Shots: Part Two
- High Priority Shots: Part Three
- Building Your Business From Zero
- Marketing Strategy and Business Planning
- General Business Q&A and Discussion
- Growing From Entry Level to Five-Thousand-Dollar Events: Part One
- Growing From Entry Level to Five-Thousand-Dollar Events: Part Two
- Comprehensive Business Marketing Strategy
- Closing Sales and Negotiation Techniques
- Client Interview: Joe Abenheim
- Building Sustainable Income and Personal Balance
- Working With Mentors in Your Photography Career
- Industry Interview: Gurm Sohal
- Luxury Brand Definition and Strategy
- Industry Interview: Tauran Woo
- Client Testimonial: Marie-Lyssa Dormeus
- Life Changing Business Ideas and Strategies
- Closing Check-In and Q&A with Scott Robert Lim
