Professional portrait photography opens lucrative opportunities within photography careers. This comprehensive workshop with instructor Lou Freeman teaches everything necessary to capture striking, controlled portraits, candid moments, and commercial headshots that clients genuinely want to purchase.
You'll learn industry standards across multiple portrait categories, including traditional portraiture, glamour photography, commercial headshots, and specialized commercial work. Lou guides you through understanding each client's unique objectives and developing strategic plans to deliver exactly what they envision. Through live studio demonstrations, she reveals reliable lighting approaches and posing techniques that flatter diverse subjects and situations.
The course also addresses the business side of portrait photography: identifying your target market, marketing your services effectively, and closing sales with hesitant prospects. By completing this course, you'll possess both the artistic skill to create beautiful, classic portraits and the business acumen to attract clients who fuel a thriving portrait photography practice.