Overview
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This Specialization is intended for aspiring content creators, marketers, entrepreneurs, and creative professionals seeking to develop video production and visual content creation skills. Through six courses, you will master Canva for graphic design, branding, documents, video, and AI tools; edit professional videos in CapCut; and apply storytelling techniques to create compelling content for Instagram, YouTube, and other social platforms. Led by Dan Scott, Adi Singh, and Rob, this Specialization will prepare you to confidently design, edit, and publish engaging, platform-ready content that grows your audience and strengthens your personal or business brand.
Syllabus
- Course 1: Canva Design Essentials Pt. 1: Core Tools & Layouts
- Course 2: Canva Design Essentials Pt. 2: Branding & Identity
- Course 3: Canva Design Essentials Pt. 3: Docs, Video & AI Tools
- Course 4: In Depth CapCut Video Editing Masterclass: Core Editing
- Course 5: In Depth CapCut Video Editing Masterclass: Advanced Tools
- Course 6: Social Media Storytelling: Videos for Instagram & YouTube
Courses
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Jumpstart your creative journey with Canva Design Essentials Pt. 1: Core Tools & Layouts, led by award-winning designer and educator Dan Scott. This beginner-friendly course is your foundation for mastering Canva, equipping you with essential tools, design principles, and layout strategies to create stunning visual content with confidence. By the end of the course, you’ll know how to: - Navigate Canva’s interface like a pro - Work with images, shapes, text, and layers - Mix colors, pair fonts, and align design elements - Export your designs for print, web, or social media You’ll follow along with Dan’s practical, hands-on lessons to create real-world projects like social media posts, banners, and branded visuals. With step-by-step guidance, even absolute beginners will feel empowered to design with clarity and purpose—no prior experience required. Whether you're a small business owner, student, or aspiring designer, this course gives you the creative skills to start producing polished, professional content right away. All you need is a free Canva account and basic computer skills—Dan will guide you every step of the way. Let’s get started on your path to becoming a Canva Hero! Instructor bio: Daniel Walter Scott is a digital designer, Adobe Certified Instructor, and founder of Bring Your Own Laptop (BYOL). With over 14 years of teaching experience, he has helped thousands of learners worldwide master design and creative software across print, web, video, and now 3D. Daniel is an Adobe Certified Expert and Adobe Certified Instructor who combines industry expertise with a teaching style that’s practical, engaging, and memorable. Originally from New Zealand, Daniel has lived and taught across Australia, Ireland, and beyond—sharing his skills with a truly global creative community. He’s passionate about helping students build real-world skills they can carry into their careers and creative projects. When he’s not teaching, Daniel enjoys life with his Irish wife and kids. He brings this personal, down-to-earth perspective into his courses, making complex tools feel approachable and fun to learn.
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Take your Canva skills to the next level with Canva Design Essentials Pt. 2: Branding & Identity, taught by award-winning designer Dan Scott. In this course, you’ll explore how to build a consistent and professional brand identity using Canva’s powerful design tools. Learn to work with AI-powered features, remove backgrounds, create mockups, and develop branded visuals that resonate—from logos and typography to color palettes and moodboards. By the end of the course, you'll be confident designing for mobile, building out a visual identity system, and applying branding across platforms. You'll complete hands-on projects like logo design, Instagram mockups, competitor analysis, and more—giving you a portfolio-ready body of work. Whether you’re a freelancer, small business owner, or aspiring brand designer, this course equips you with the skills and strategies to elevate your designs with purpose and polish. All you need is a free Canva account and basic computer skills—Dan’s step-by-step guidance makes branding approachable and fun for everyone. Let’s start building your brand! Instructor bio: Daniel Walter Scott is a digital designer, Adobe Certified Instructor, and founder of Bring Your Own Laptop (BYOL). With over 14 years of teaching experience, he has helped thousands of learners worldwide master design and creative software across print, web, video, and now 3D. Daniel is an Adobe Certified Expert and Adobe Certified Instructor who combines industry expertise with a teaching style that’s practical, engaging, and memorable. Originally from New Zealand, Daniel has lived and taught across Australia, Ireland, and beyond—sharing his skills with a truly global creative community. He’s passionate about helping students build real-world skills they can carry into their careers and creative projects. When he’s not teaching, Daniel enjoys life with his Irish wife and kids. He brings this personal, down-to-earth perspective into his courses, making complex tools feel approachable and fun to learn.
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Ready to bring your Canva skills into the world of documents, video, and AI-powered design? In this final course of the Canva Design Essentials series led by award-winning designer and educator Dan Scott, you'll level up your creative toolkit by exploring Canva Docs, presentations, and advanced multimedia features. You'll learn how to design sleek proposals, craft professional presentations, and produce polished videos—no previous video or doc experience needed. By the end of this course, you’ll know how to: - Create and style Canva Docs for real-world use cases - Animate presentations and add interactive elements - Enhance visuals with AI tools like Magic Edit and Magic Eraser - Build dynamic video content ready for social media Whether you're a small business owner, student, or aspiring content creator, this course is a hands-on, accessible way to unlock Canva’s full creative power. If you've completed the first two courses in the series, this is your moment to shine. Let’s wrap up your journey to becoming a true Canva Hero! Instructor bio: Daniel Walter Scott is a digital designer, Adobe Certified Instructor, and founder of Bring Your Own Laptop (BYOL). With over 14 years of teaching experience, he has helped thousands of learners worldwide master design and creative software across print, web, video, and now 3D. Daniel is an Adobe Certified Expert and Adobe Certified Instructor who combines industry expertise with a teaching style that’s practical, engaging, and memorable. Originally from New Zealand, Daniel has lived and taught across Australia, Ireland, and beyond—sharing his skills with a truly global creative community. He’s passionate about helping students build real-world skills they can carry into their careers and creative projects. When he’s not teaching, Daniel enjoys life with his Irish wife and kids. He brings this personal, down-to-earth perspective into his courses, making complex tools feel approachable and fun to learn.
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Join creative superstar and beloved television host Rob to uncover how you can turn your love of storytelling into social media success! Discover the most fun, engaging, and strategic ways to tell stories through video with Rob. His early career as a television host on M.A.D. gave him the expertise to handle media production. Social media gave him the freedom to connect with his audience directly, find his authentic voice, and make a career out of his creative passions. Today, his Instagram Reels and YouTube videos are beloved by millions. Now, Rob’s sharing everything he’s learned to help you do the same: make a career out of your creative passions. Tapping into the power of social media, Rob breaks down his content creation process step by step, from ideation and scripting to storyboarding and editing. You’ll learn how to find your story, package it for your audience, and create rad, relevant videos no matter your platform. Using examples from his Reels and YouTube channel, Rob will show you how to: * Catalog your ideas and keep yourself inspired * Write a rough script so your final product flows * Streamline your shooting and editing process through storyboarding * Incorporate feedback to improve your edit Plus, Rob shares his favorite tricks for DIY production, adapting to new tools and trends, and brand collaboration to monetize your content. Whether you just started making videos or you want to increase your reach, this class is for digital content creators of all kinds. By the end, you’ll have the tools you need to combine strategy and storytelling and share your passion with the world—one video at a time! You don't need a lot of fancy tools to start. Your phone camera and basic video editing software will do the trick. While Rob’s main example focuses on Reels, the concepts in this class can adapt to TikTok, YouTube, or any other platform where you post video content. Instructor bio: Rob is an artist, illustrator, designer, and content creator based in Goa, India’s smallest and most tropical state. With over a decade of experience producing unique content for television and digital platforms, Rob is passionate about one thing above all: storytelling through art. Drawing on his background in film and stop-motion animation, he loves experimenting with different materials and blending mediums to create work that is fun, inspiring, and engaging. His mission is to spread the joy of creating and empower others to explore their own creativity with confidence. Rob has also built a thriving online art community, sharing his process and ideas with more than 1.2 million followers on Instagram and over 3 million subscribers on YouTube. Through his teaching, he aims to spark curiosity, encourage experimentation, and help learners tell their own stories through art.
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Welcome to Part 2 of the CapCut Video Editing Masterclass with Adi Singh! Cap cut is the best video editing software for beginners with hundreds of drag and drop effects that would make your videos look like it has been professionally edited. It is so powerful and easy to edit in CapCut that even professionals are switching to this amazing video editing software. By the end of this course, you’ll have mastered CapCut’s advanced tools for producing professional, cinematic videos. You’ll gain hands-on experience with color grading, captions, text animation, and the best export settings for social platforms. You’ll also take on creative projects, including editing short-form reels, that will challenge you to apply everything you’ve learned in practical, real-world contexts. This course is perfect for learners who already understand CapCut’s editing basics and want to push their skills further. Whether you’re an aspiring content creator, social media manager, or videographer, these advanced techniques will help your videos stand out and connect with audiences. To get the most out of this course, you should already feel comfortable using the CapCut timeline and performing basic cuts and edits. With that foundation, instructor Adi Singh will guide you through: * Applying professional color grading for cinematic results * Creating engaging captions and animated text effects * Producing reels and exporting high-quality videos optimized for TikTok, Instagram, and beyond Instructor bio: Adi is a videographer, content creator, and educator whose journey began in 2015 with a camera purchased to document travels in New Zealand. What started as a passion quickly grew into a career — today, Adi runs a video production company and a thriving YouTube channel, sharing creative knowledge with a global audience. Having built his own filmmaking career through online learning and self-teaching, Adi is passionate about giving back by teaching others. His courses are designed to make videography approachable and practical, helping learners gain the skills and confidence to create professional-quality content.
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Welcome to Part 1 of the CapCut Video Editing Masterclass with your instructor Adi Singh! Cap cut is the best video editing software for beginners with hundreds of drag and drop effects that would make your videos look like it has been professionally edited. It is so powerful and easy to edit in CapCut that even professionals are switching to this amazing video editing software. By the end of this course, you’ll be able to confidently edit videos in CapCut using the essential tools every creator needs. You’ll learn how to navigate the timeline, cut and trim clips with precision, enhance your footage, and assemble polished projects that are ready to share. You’ll also explore creative shortcuts that make editing faster and more enjoyable. This course is designed for absolute beginners as well as creators looking to strengthen their editing fundamentals. If you’ve never edited a video before, don’t worry, your instructor, Adi Singh, breaks everything down step by step so you can follow along easily. More experienced editors will also benefit from learning time-saving techniques and tips tailored for CapCut’s desktop interface. To be successful in this course, no prior video editing knowledge is required, just curiosity and a willingness to practice. By the end, you’ll have the skills to: * Organize and assemble clips in the CapCut timeline * Apply cuts, trims, and basic enhancements with confidence * Build a complete video edit from start to finish Instructor bio: Adi is a videographer, content creator, and educator whose journey began in 2015 with a camera purchased to document travels in New Zealand. What started as a passion quickly grew into a career — today, Adi runs a video production company and a thriving YouTube channel, sharing creative knowledge with a global audience. Having built his own filmmaking career through online learning and self-teaching, Adi is passionate about giving back by teaching others. His courses are designed to make videography approachable and practical, helping learners gain the skills and confidence to create professional-quality content.
Taught by
Skillshare