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Tackling Execution and Analytics Questions

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Overview

This course equips PM candidates to answer execution and analytics questions with clarity. Candidates will learn to define key metrics, measure success, perform root cause analysis, and structure A/B testing responses. They’ll practice tying insights to business goals and avoiding common pitfalls in interviews.

Syllabus

Unit 1: Understanding Metrics and Measurement

KPIs for ArtQuest
Connecting Metrics to Business Goals
Guardrail Metrics for Increased Push Notifications

Unit 2: Questions About Measuring Success

Remembering the GAME Framework
Measuring Success at ArtQuest
Measuring Success with GAME Framework

Unit 3: Root Cause Analysis

Asking Segmentation Clarifying Questions
Exploring ArtQuest Hypotheses
Root Cause Analysis in Mock Interviews

Unit 4: Answering A/B Testing Questions in Interviews

Structuring A/B Test Question Responses
Designing Your Own A/B Test
A/B Testing Interview Mastery

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