United States Courses & Certifications

Design Thinking: Discovery Tools

43 ratings at Coursera

Explore essential human-centered design tools like stakeholder mapping, journey mapping, and personas to connect with customers, understand their needs, and generate innovative ideas.

• Coursera
• 13 hours 52 minutes
• Self-Paced
• Paid Course

Building Generative AI Capabilities

35 ratings at Coursera

Gain insights on developing AI capabilities in marketing, using the AI Marketing Canvas, and addressing ethical considerations to create a competitive advantage.

• Coursera
• 3 hours 24 minutes
• Self-Paced
• Paid Course

Advertising in the Age of Generative AI

33 ratings at Coursera

Explore the impact of generative AI on advertising, focusing on brand identity and logo creation. Learn to craft compelling brand essence statements and leverage AI for effective marketing strategies.

• Coursera
• 1 hour 6 minutes
• Self-Paced
• Paid Course

Gestão de produtos digitais: Princípios básicos modernos

30 ratings at Coursera

Aprenda princípios modernos de gestão de produtos digitais, desde criar foco acionável até explorar novas ideias e amplificar produtos existentes, com métodos práticos para inovação e sucesso no mercado atual.

• Coursera
• 11 hours 9 minutes
• Self-Paced
• Paid Course

Design Thinking para Inovação

26 ratings at Coursera

Aprenda a inovar com design thinking: explore problemas, gere ideias criativas e experimente soluções. Desenvolva uma mentalidade inovadora aplicável em diversos contextos organizacionais.

• Coursera
• 6 hours 26 minutes
• Self-Paced
• Paid Course

Pensamiento de diseño para la innovación

Desarrolla habilidades de innovación y resolución creativa de problemas utilizando el pensamiento de diseño. Aprende a generar ideas, experimentar y aplicar herramientas prácticas para descubrir oportunidades en cualquier organización.

• Coursera
• 6 hours 26 minutes
• Self-Paced
• Paid Course

Дизайн-мышление в инновационной деятельности

Освойте дизайн-мышление для эффективных инноваций в любой сфере. Изучите ключевые принципы, инструменты и реальные примеры применения этого подхода для решения проблем и создания ценности.

• Coursera
• 6 hours 26 minutes
• Self-Paced
• Paid Course

L'analyse marketing

Maîtrisez l'analyse marketing pour optimiser vos stratégies, mesurer la valeur de marque, calculer la valeur client, concevoir des expériences efficaces et utiliser la régression pour prendre des décisions éclairées.

• Coursera
• 16 hours 8 minutes
• Self-Paced
• Paid Course

تحليلات التسويق

تعلم استخدام تحليلات التسويق لقياس أداء الحملات، وفهم سلوك العملاء، واتخاذ قرارات مدروسة لتحسين فعالية التسويق وزيادة العائد على الاستثمار.

• Coursera
• 16 hours 8 minutes
• Self-Paced
• Paid Course

Mercadeo analítico

Aprende a medir activos de marca, valor del cliente y eficacia de campañas usando analítica. Domina experimentos y regresión para tomar decisiones de marketing basadas en datos y optimizar el ROI.

• Coursera
• 16 hours 8 minutes
• Self-Paced
• Paid Course

Sustainability through Soccer: Systems-Thinking in Action

Explore systems-thinking and sustainability through soccer, learning to evaluate and improve systems while developing a holistic mindset for addressing real-world challenges.

• Coursera
• 9 hours 48 minutes
• Self-Paced
• Paid Course

Product Analytics and AI

Develop strong analytics infrastructure for agile teams. Learn customer, demand, and UX analytics. Explore data science and AI integration for enhanced decision-making and value creation.

• Coursera
• 15 hours 16 minutes
• Self-Paced
• Paid Course

Career Certificate

Digital Product Management

Domina la gestión de productos digitales con prácticas modernas: diseño, desarrollo basado en hipótesis y agilidad. Mejora tus habilidades para liderar equipos y crear productos innovadores.

• Coursera
• 4 weeks, 10 hours/week
• Self-Paced
• Paid Course
• 5 courses

Managerial Accounting Fundamentals

Learn essential managerial accounting skills: cost behavior analysis, cost-volume-profit analysis, cost allocation systems, and decision-making using relevant costs and benefits. Gain practical tools for financial management.

• Coursera
• 12 hours 49 minutes
• Self-Paced
• Paid Course

Career Certificate

Pricing Strategy Optimization

Comprehensive 17-week program on strategic pricing, covering cost analysis, customer value, and market competition to maximize profits and enhance decision-making skills.

• Coursera
• 4 weeks, 10 hours/week
• Self-Paced
• Paid Course
• 4 courses