Marketing Analytics Courses

Fundamentals of Marketing Analytics

1 rating

Learn to measure and optimize marketing campaigns using Google Analytics, Search Console, and Semrush. Discover strategies for SEO, competitor analysis, and backlink evaluation to enhance your digital marketing efforts.

• Semrush Academy
• 2 hours 22 minutes
• Self-Paced
• Free Certificate

Marketing Analytics: Stand Out by Becoming an Analytics Pro!

10036 ratings at Udemy

Marketing requires a new, analytical breed of professionals. Be at the forefront of your profession.

• Udemy
• 4 hours 57 minutes
• Self-Paced
• Paid Course

Princípios de Marketing Analytics para Gerar Insights

2411 ratings at FGV Educação Executiva

Aprenda tendências em marketing analytics, gestão centrada no cliente, experimentação e uso de big data e IA para gerar insights e melhorar o desempenho de mercado e alocação de recursos.

• FGV Educação Executiva
• 1 hour
• Self-Paced
• Free Certificate

Marketing Analytics: Forecasting Models with Excel

2302 ratings at Udemy

Master Marketing Analytics| Forecasting and Time Series analysis | Sales Forecasting| Build Forecasting models in Excel

• Udemy
• 6 hours 28 minutes
• Self-Paced
• Paid Course

Marketing Analytics & Retail Business Management using Excel

1825 ratings at Udemy

Retail analytics using MS Excel - Covering Forecasting, Market Basket, RFM, Customer Valuation & Price Bundling

• Udemy
• 7 hours 54 minutes
• Self-Paced
• Paid Course

Marketing Analytics Mastery: From Strategy to Application

1768 ratings at Udemy

Master the fundamentals of marketing analytics and start measuring the impact of your marketing efforts like a PRO!

• Udemy
• 19 hours 8 minutes
• Self-Paced
• Paid Course

Marketing Analytics: Pricing Strategies and Price Analytics

1483 ratings at Udemy

Boost Profit by learning diff Pricing Strategies & Advanced Pricing Models in Excel. Complete Pricing Analytics in Excel

• Udemy
• 3 hours 30 minutes
• Self-Paced
• Paid Course

Marketing Analytics: Customer Value and Promotion Strategy

907 ratings at Udemy

Learn to calculate Customer Lifetime Value using DCF & advanced models & use it to increase the company’s profitability

• Udemy
• 1 hour 30 minutes
• Self-Paced
• Paid Course

Career Certificate

Marketing Analytics

244 ratings at Udacity

Gain foundational data skills for marketing: collect and analyze data, model scenarios, and communicate findings using Excel and Tableau. Learn data visualization and marketing analytics techniques.

• Udacity
• 60 hours
• Self-Paced
• Paid Course

NPTEL;  IIT Kharagpur

Marketing Analytics

Learn R programming and advanced marketing analytics techniques, including consumer behavior, segmentation, pricing, forecasting, and data-driven decision-making for business success.

• YouTube
• 1 day 5 hours
• Self-Paced
• Free Video

Great Learning

Marketing Analytics

Explore marketing analytics: track digital campaigns, overcome challenges, apply models, assess brand value, and calculate customer lifetime value. Discover career opportunities in this growing field.

• YouTube
• 56 minutes
• Self-Paced
• Free Video

Databricks

Marketing Analytics in a Cookieless World - Media Mix Models at Scale

Explore media mix models for privacy-preserving marketing analytics in a cookieless world, enabling accurate measurement and optimization of advertising campaigns.

• YouTube
• 20 minutes
• Self-Paced
• Free Video

Maximizing ROI through Marketing Analytics: A Practical Guide for In-House Marketers

Aprenda a maximizar o ROI através de análises de marketing, focando em dados essenciais e ferramentas práticas para tomar decisões informadas e impulsionar o crescimento do negócio.

• Semrush Academy
• 1 hour 52 minutes
• Self-Paced
• Free Certificate

Conf42

Marketing Analytics with a Unified API Ecosystem

Explore how a unified API ecosystem can enhance marketing analytics and provide valuable insights for data-driven decision making.

• YouTube
• 21 minutes
• Self-Paced
• Free Video

Usercentrics

Privacy-First Email Marketing Analytics - Ethical Tracking and Segmentation Strategies

Discover ethical email marketing analytics beyond open rates, implementing privacy-compliant segmentation and personalization strategies for modern data protection laws.

• YouTube
• 58 minutes
• Self-Paced
• Free Video