Marketing Courses and Certifications

Marketing for Entrepreneurship

Master essential marketing strategies and digital techniques tailored for entrepreneurial success, from foundational principles to advanced automation, social media approaches, and emerging trends in the modern business landscape.

• Swayam
• 6 weeks
• Self-Paced
• Free Online Course

B2B Marketing

Explore B2B marketing strategies, from market fundamentals to performance evaluation, adapting to the changing business landscape and customer needs in a VUCA world.

• Swayam
• 12 weeks
• Self-Paced
• Free Online Course

Services Marketing: Concepts & Applications

Explore strategic and tactical aspects of services marketing, including branding, pricing, promotion, and delivering value. Learn to apply frameworks for service excellence across industries.

• Swayam
• 6 weeks
• Self-Paced
• Free Online Course

BCOE-141: Principles of Marketing

1 rating

Explore marketing fundamentals, strategies, and modern practices. Apply concepts through case studies, presentations, and projects. Engage with industry experts and participate in online debates.

• Swayam
• 16 weeks
• Self-Paced
• Free Online Course

Personalize your website for targeted visitors, enhancing user experience through segmentation, smart content, and tailored messaging to boost engagement and conversions.

• HubSpot Academy
• 1-2 hours
• Self-Paced
• Free Certificate

Fundamentals of Marketing Analytics

1 rating

Learn to measure and optimize marketing campaigns using Google Analytics, Search Console, and Semrush. Discover strategies for SEO, competitor analysis, and backlink evaluation to enhance your digital marketing efforts.

• Semrush Academy
• 2 hours 22 minutes
• Self-Paced
• Free Certificate

The Secrets of Copywriting - How to Make Money With Copy and Marketing

20 ratings

Comprehensive guide to copywriting fundamentals, covering research, planning, structuring, and editing. Learn to craft compelling content that sells and manages attention effectively.

• YouTube
• 5 hours 9 minutes
• Self-Paced
• Free Video

Marketing Fundamentals

2 ratings at Udacity

This course covers the fundamentals of digital marketing, including the what, why, where, when, and how of marketing your business to the appropriate audience.

• Udacity
• 10 hours
• Self-Paced
• Paid Course

Marketing Data and Technology

2 ratings at Udacity

Explore digital marketing analytics, focusing on Google Analytics to evaluate audience, measure success, and optimize strategies. Learn about AB testing, attribution models, and emerging trends.

• Udacity
• 15 hours
• Self-Paced
• Paid Course

Principles of Marketing

Explore marketing fundamentals, strategies, and modern practices. Apply concepts through case studies, projects, and discussions. Gain insights from industry experts and engage in debates and presentations.

• Swayam
• 12 weeks
• Self-Paced
• Free Online Course

Marketing Essentials

Discover marketing fundamentals, consumer behavior, branding, and strategic planning to develop effective marketing solutions for real-world business challenges.

• Swayam
• 8 weeks
• Self-Paced
• Free Online Course

Marketing

Master essential marketing principles and strategies, from consumer behavior to digital promotion, while developing skills to create customer value, build strong brands, and make data-driven decisions in today's dynamic business landscape.

• XuetangX
• Self-Paced
• Free Online Course

IIT Kanpur;  NPTEL

Marketing Management - I

Explore marketing principles, strategies, and buyer behavior. Learn to analyze business environments, conduct market research, and develop effective marketing plans for various industries.

• Swayam
• 8 weeks, 2-3 hours a week
• Self-Paced
• Free Online Course

IIT Roorkee;  NPTEL

Business to Business Marketing (B2B)

Comprehensive exploration of B2B marketing strategies, covering organizational buying, market segmentation, communication, pricing, and relationship management for business professionals.

• Swayam
• 12 weeks
• Self-Paced
• Free Online Course

Shanghai University of International Business and Economics

Marketing

Master essential marketing concepts, from customer value and market analysis to digital strategies and global expansion. Build practical skills in segmentation, positioning, pricing, and integrated communications for modern business success.

• XuetangX
• Self-Paced
• Free Online Course