Marketing in 2018 - What to Expect

Explore the future of marketing in this insightful 22-minute panel discussion featuring industry leaders John Hegarty of BBH & The Garage Soho, Bob Greenberg of R/GA, and Susan Credle of FCB Global, moderated by Lara O'Reilly of The Wall Street Journal. Gain valuable insights into the anticipated trends, challenges, and opportunities that will shape the marketing landscape in 2018. Discover how these experts envision the evolution of marketing strategies, technologies, and consumer behaviors, and learn how to prepare your business for the upcoming changes in the industry.