Effective Ideation Techniques for UX Design

What you will learn

Overcome common obstacles to effective ideation

• Building comfort in ideation sessions
• Avoid the desire to shut down ideas prematurely
• Create space for ideation within the organization
• Invite buy-in and preliminary participation from stakeholders

Increase the quality and quantity of ideas you generate

• Generate many ideas in response to any problem
• Move on from initial ideas to explore deeper insights
• Accept and build on ideas contributed by others
• Documenting ideas
• Using research artifacts in ideation

Select appropriate ideation techniques for your needs

• Judge the amount of time required for different ideation activities
• Order activities logically and adapt them to current needs
• Leverage research findings and artifacts (such as personas)

Keep team members and stakeholders engaged during ideation

• Invite the right people to join ideation sessions
• Prepare the necessary materials for in-person and remote workshops
• Prepare shared digital spaces and gather physical materials for ideation
• Demonstrate the necessity of ideation for productivity and business value
• Manage challenging participants

Prioritize the ideas that come out of ideation sessions

• Combine similar ideas and prioritize them for implementation
• Identify the most valuable ideas from ideation sessions that deserve future action