Chinese Courses

客户关系管理与分析

Master 客户关系管理的战略思维和实践技巧，从交易关系、信息管理到价值管理，通过案例分析和理论学习，培养精细化客户服务能力，提升品牌策划和客户价值管理水平。

• XuetangX
• Self-Paced
• Free Online Course

巧用兵法遨商海——管理中的《孙子兵法》

《孙子兵法》作为华夏文化的代表，蕴含了丰富的东方式哲学智慧，本课程侧重于用东方文化全面阐释了当代西方的管理、战略、资本运作、联盟合作、市场营销等诸多商业理念。

• XuetangX
• Self-Paced
• Free Online Course

沟通理论与技巧

沟通交流是人际关系交往的基本途径，通过系统的学习和训练，熟练掌握和应用沟通的原理和技巧，以增强沟通意识和提高各种场合下的沟通技能。

• XuetangX
• Self-Paced
• Free Online Course

外贸函电

Master essential foreign trade correspondence skills, from client development and quotations to contract drafting, shipping logistics, and cross-border e-commerce marketing, with practical business English writing techniques.

• XuetangX
• Self-Paced
• Free Online Course

财富管理

Master essential financial management skills, from capital budgeting and investment analysis to operational decision-making and financial statement analysis. Develop strategic thinking for effective business value creation.

• XuetangX
• Self-Paced
• Free Online Course

会计达人炼成记

通过该课程的学习使学生掌握会计基础知识、核算方法、实操技能，及财务分析方法、税收筹划方法，使学生熟悉会计职业道德要求，培养学生终身学习的意识和积极进取的精神。

• XuetangX
• Self-Paced
• Free Online Course

管理素质与能力的五项修炼——跟我学“管理学”

Discover the five essential management disciplines through real-world cases, from strategic decision-making to innovative leadership, enhancing your practical managerial capabilities and organizational effectiveness.

• XuetangX
• Self-Paced
• Free Online Course

信息系统分析与设计

Master 信息系统分析与设计的核心概念和UML建模方法，通过理论学习和实践案例掌握系统开发技能，培养信息系统工程领域的分析和创新能力。

• XuetangX
• Self-Paced
• Free Online Course

市场营销

Dive into digital marketing strategies with modern case studies, from social media trends to AI applications, focusing on consumer behavior, competitive analysis, and integrated marketing communications.

• XuetangX
• Self-Paced
• Free Online Course

组织变革与商业模式创新

Explore organizational change and business model innovation through Chinese enterprise case studies, focusing on transformation strategies, resilience building, and sustainable development in uncertain times.

• XuetangX
• Self-Paced
• Free Online Course

跨境电商数据分析

Master cross-border e-commerce data analytics through hands-on practice with data collection, processing, visualization, and market analysis tools. Learn customer insights, shop management, and strategic decision-making for global markets.

• XuetangX
• Self-Paced
• Free Online Course

项目管理

On completion of this course, students can apply creative problem-solving skills to all project phases and a variety of project contexts.

• XuetangX
• Self-Paced
• Free Online Course

展览会策划与组织

Discover how to plan and organize successful exhibitions, from strategic positioning and site selection to marketing, operations, and modern digital integration for trade show professionals.

• XuetangX
• Self-Paced
• Free Online Course

工程制图

不能口述，也不能用文字来描述一种事物，那能用什么呢？图形！工程制图就是教给你一种特殊的图形语言——用图纸去描绘我们的设计东西 ，人人都能看懂它，并以此去制造 、维修和检验。

• XuetangX
• Self-Paced
• Free Online Course

路基路面工程

Dive into comprehensive road and pavement engineering fundamentals, covering structural design, materials, construction methods, and maintenance techniques for transportation infrastructure.

• XuetangX
• Self-Paced
• Free Online Course