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Gain insights from a panel of cross-city CEOs with a combined reach of over 500 cities as they share essential strategies for adaptability and geographic expansion of your customer base in this 19-minute conference talk from Web Summit. Learn from the experiences of Nir Erez, Oisin Hanrahan, Dilawar Syed, and Blathnaid Healy as they discuss key factors for successfully operating in multiple urban markets and scaling your business across diverse locations.