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Learn about innovative content success prediction through an 18-minute conference talk from SK TECH SUMMIT 2022 that explores how SK Broadband combines industry expertise with AI intelligence. Discover how data scientist Hyunseok Kim addresses the challenge of subjective content investment decisions by developing an AI-based predictive model that provides objective indicators for content success. Gain insights into working with small, imbalanced datasets while maximizing prediction performance, applicable across various domains including audience numbers and broadcasting/drama predictions. The presentation shares technical expertise and practical knowledge gained from developing a solution that minimizes investment risks by complementing subjective evaluations with AI-driven metrics, comparable to leading content prediction solutions in the industry.
