Explore the challenges of implementing climate change solutions in this 14-minute TEDxBangkok talk. Delve into the complexities of human nature and its resistance to change as Ingo Puhl, co-founder of South Pole, a leading climate solutions company, presents insights on overcoming these obstacles. Discover how human-centric design can be leveraged to encourage the adoption of real, bottom-up solutions for sustainable change. Gain a deeper understanding of why existing climate change solutions are not being fully utilized and learn strategies for creating meaningful environmental impact.