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Explore the journey of actor, writer, and producer Seth Rogen as he discusses his venture into the cannabis industry with Houseplant, his recreational brand, in this 25-minute conference talk from Collision Conference. Gain insights into the years of experience and dedication behind the brand's creation, and learn about its plans for scaling, experimentation, and collaboration as it expands from Canada to the global market. Discover the intersection of creativity in business and entertainment, and understand the unique challenges and opportunities in the evolving cannabis industry.
