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Discover how Sun Life transformed their content creation and workflow orchestration by building Content Assist, a comprehensive content scoring and rewriting solution in this 57-minute conference talk from AWS re:Invent 2025. Learn about Sun Life's technical journey from an initial AWS Lambda and Amazon Bedrock solution to a more sophisticated AWS AppSync powered streaming UI solution with Model Context Protocol (MCP) integration. Explore how this AI-powered system can be trained on any brand guidelines, tone, or examples to support diverse enterprise use cases ranging from corporate-wide productivity tools to automated content creation and contact center authentication. Gain insights into implementation patterns for reducing perceived latency in generative AI applications and discover techniques for orchestrating multi-agent workflows that deliver responsive, scalable AI experiences across enterprise environments.
