Explore this keynote speech from DSC EUROPE 24 where Miroslav Grbovic details Banca Intesa Belgrade's successful internal AI implementation journey. Learn about the significant commercial outcomes achieved through AI-powered CRM campaigns, the organizational transformation process, and how they overcame challenges using only in-house capabilities. Gain valuable insights into the AI ecosystem across Fintech and other industries as Grbovic shares perspectives relevant to all participants in the evolving AI landscape. This 57-minute presentation from November 21st in Belgrade offers practical wisdom for organizations looking to develop and leverage AI capabilities for business success.