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Learn how to determine a customer’s required outcomes and measure activities and outputs to prove the value of your solution in helping to attain those outcomes.
Syllabus
1. Understanding Customer Value
- Overview of understanding customer value
- Promised and anticipated value
- Determining the value generated
- Value is not always the same
- Consultative questioning
- Selecting key performance indicators (KPIs)
- Problems with value realization
- Measuring progress
- Steps in the performance management process
- Defining the outcome requirements and KPIs
- If stakeholders don't know or cannot agree what they want
Taught by
PracticalCSM