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Metaverse and NFTs for Marketing

via LinkedIn Learning

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Details

Provider

LinkedIn Learning
Pricing

Free Trial Available
Languages

English
Certificate

Certificate Available
Effort

27 minutes
Sessions

Self-Paced
Level

Beginner

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Overview

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Learn about how to approach the metaverse and non-fungible tokens (NFTs) from a marketing perspective in this accessible audio-only course.

Syllabus

Introduction

Metaverse marketing: A new era
This metaverse moment

1. Metaverse 101 for Marketers

Making sense of the metaverse
Navigating the technologies that enable the metaverse
Mapping the metaverse ecosystem

2. Marketing in the Metaverse

Virtual worlds and virtual goods: A guide for marketers
Non-fungible tokens (NFTs) when marketing in the metaverse
Augmented reality (AR) and the physical world
Direct to avatar in your metaverse brand strategies

Conclusion

Building your foundational knowledge of metaverse and NFTs

Taught by

Cathy Hackl

Reviews

4.6 rating at LinkedIn Learning based on 1238 ratings

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