Coursera Plus Annual is 40% Off — Ends July 13.

Class Central is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

LinkedIn Learning

Logo Trend Report 2016-2017

via LinkedIn Learning

Write review

No Longer Offered

Simplilearn Ad

Build GenAI Apps from Scratch — UCSB PaCE Certificate Program

Learn More → Noble Desktop Ad

NY State-Licensed Certificates in Design, Coding & AI — Online

Learn More →

Overview

Google, IBM & Meta Certificates – 40% Off
One plan covers every Professional Certificate on Coursera.
Unlock All Certificates
Learn the secrets of detecting logo design trends with this exploration of over 200 logos, helping you create fresh, original, and relevant logo designs.

Syllabus

Introduction
  • Welcome
  • Why are trends important?
  • A shifting brand environment
1. Why Trends
  • A stride toward simplicity
  • Discovering new symbology
2. Line
  • Stimming: A repetitive loop
  • Bars: Building with repetition
  • Line dash: Hierarchy of line
3. Shape
  • Circles: The universal shape
  • Corners: Defining boundaries
  • Pocket shields: Tomorrow's crest
4. Type
  • Off shift: Exposing the hidden message
  • Letter block: Fitting the square
  • Dog ears: A customized container
5. Dimension
  • Slices: Layering in hidden dimension
  • Benders: Unexpected agile shapes
  • Curls: A mystery form is born
6. Surface
  • Ombré: A gradient with breaks
  • Half and half: Light and not so light
  • Linked: Building visual bonds
Conclusion
  • Forecasting future logo trends

Taught by

Bill Gardner

Reviews

Start your review of Logo Trend Report 2016-2017

Never Stop Learning.

Get personalized course recommendations, track subjects and courses with reminders, and more.

Sign up for free
Someone learning on their laptop while sitting on the floor.