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LinkedIn Learning

17 Questions to Help Improve Your Marketing

via LinkedIn Learning

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Learn how to build effective marketing campaigns at your company by exploring key questions and answers to help conquer your marketing challenges.

Syllabus

Introduction
  • Create a powerful marketing strategy
1. Questions
  • What is your value proposition?
  • Who is your target market?
  • What buyer personas are you using?
  • Who is your competition?
  • What is your objective?
  • What are your most important metrics?
  • What messaging assumptions have you made?
  • What are your touchpoints?
  • What are your priorities?
  • What do you want to accomplish?
  • What stage is your business in?
  • What is your Net Promoter Score?
  • Where will growth come from?
  • What is your budget?
  • What's your price image?
  • How are you addressing privacy concerns?
  • Why?
Conclusion
  • Stay curious

Taught by

Brad Batesole and Madecraft

Reviews

4.7 rating at LinkedIn Learning based on 466 ratings

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