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Universitat Politècnica de València

Sufficiency in Business

Universitat Politècnica de València via Coursera

Overview

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As sustainability challenges intensify, businesses must move beyond efficiency-driven strategies and embrace new approaches that operate within planetary limits. Sufficiency in Business explores how organizations can create long-term value by focusing on responsible resource use, sustainable consumption, and the principle of “enough” rather than endless growth. This six-week course provides an in-depth introduction to business sufficiency, examining its foundations and its connections to the Circular Economy, Strong Sustainability, and sustainable business transformation. Guided by leading researchers and experts in the field, participants will gain a solid understanding of the latest academic insights while exploring practical applications in real-world business contexts. Throughout the program, you will analyze innovative and future-oriented business models, evaluate the differences between sufficiency, degrowth, and related sustainability frameworks, and discover how sufficiency can support organizations in advancing the United Nations Sustainable Development Goals (SDGs) and the 2030 Agenda. By the end of the course, you will be equipped with actionable tools and a structured implementation framework to integrate sufficiency into your organization. From securing leadership commitment and engaging stakeholders to developing measurable action plans and tracking long-term impact, you will learn how to turn sufficiency principles into effective business practice.

Syllabus

  • Module 1: An Introduction to Sufficiency
  • Module 2: The Role of Sufficiency in Sustainability and Circular Economy
  • Module 3: Sufficiency at Various Levels and Key Actors
  • Module 4: Sufficiency in Business
  • Module 5: Sufficiency Across Sectors
  • Module 6: How to Implement Sufficiency in Business

Taught by

Beatriz Garcia Ortega, Javier Galán Cubillo, and Rosario Perello

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